Data Strategy
Develop a data-driven strategy which will improve your acquisition, retention and reactivation rates. Increase lifetime value, cost per recruit and watch your ROI increase

At Qbase Direct we are experts in data strategy. We help you to focus on the important data that will drive your sales and marketing efforts. We show you how to manage your communications so every time you speak to a customer it is always welcome and relevant.
From initial data auditing and analytics through to assistance in sourcing suitable technology and CRM databases, we provide expertise that will ensure you make the right choices to deliver the best possible results and ROI.
We help you to build a true 1 to 1 communications plan that produces lasting customer and supporter relationships which will grow your business.
We will use our knowledge to look at what your business wants to achieve and work towards helping you realise these objectives utilising one of your businesses greatest assets; data!
Here are just some of the data strategy consulting projects we can assist you with:
- Reducing customer opt out rates
- Creating communications frequency rules
- Data driven customer acquisition
- Data driven customer retention
- Customer Reactivation Strategies
- Anti-lapse strategy
- Shopping basket recommendations
- Building and utilising customer profiles
- One to one marketing and relationship building
- Relevant data assessment and audits
For more information and a quote, contact us here, or call Mark Robinson on 01925 644 808
To see how
Data Strategy fits in to your Customer or Supporter Journey, Click Here
Download Data Strategy & Modelling Examples by clicking here